• Slide 01

    Case Study –
    e-Factor Group


Case Study:
Reliable and cost-effective recruitment for a unique project!

The Client

The e-Factor Group is a not-for-profit business services group and multi-dimensional business model located within the East-Midlands Lincolnshire area. The group is comprised of e-Factor Business, e-Factor Properties and The Business Hive, a membership business club with strong intentions of driving Lincolnshire’s economy and businesses within the local area. The e-Factor Group are known throughout the East-Midlands for their specialist qualities and expertise as business consultants, assisting a wide range of emerging entrepreneurs and local business owners in achieving much sought-after success! The e-Factor team have provided support for over 2000 local businesses, sourced hundreds of thousands of pounds in Business funding, provided accommodation for 150 local businesses and helped many local firms to create over 2,500 new jobs!

The Problem

Early this spring in March 2019, e-Factor Group were looking to recruit four Business Advisors and a Contract Administrator to join their ever-growing business, as part of a project that rolls out business support within various professional sectors. Hoping for an easy process and to reach out beyond their existing base of contacts, e-Factor were looking for a coordinated approach and affordable, fixed fees that could easily be assessed throughout the recruitment process by members of their team. Asking Root2 Recruit to present a proposal and provide a demo of their services, it wasn’t long until Root2 Recruit were chosen out of a mix of competitive agencies to jump on board for a one-off project and begin to lead e-Factor’s recruitment process! With their single fixed prices, easy to use Applicant Tracking System and affordable recruitment packages, Root2 were, of course, the perfect fit for the e-Factor group!

The Solution

Root2 Recruit’s Account Manager Lydnsey Padley wanted to get a strong idea of what and who it was e-Factor were looking to recruit, so Lydnsey ventured on over to their Grimsby base to meet with the team. Using a powerful combination of advertisement, research and online resources to source relevant candidates best suited to the advertised roles, the perfect applicants were found almost immediately, with Lydnsey’s careful management and e-Factor’s prompt responses to singling out successful candidates they wished to interview. With a carefully thought out process and a dedicated Account Manager to guide the process and arrange interviews, Root2 Recruit were able to ensure the recruitment process was cost-efficient and well-managed, ticking all the boxes as per requested by e-Factor themselves! Lydnsey worked closely with Tim Maddinson, e-Factor’s Business Support Advisor, throughout the process and when asking Tim what he enjoyed most about the experience he recalled Root2’s “combination of very slick technology, combined with real world recruitment knowledge. [He] liked having all the background work done to filter suitable applicants.” Tim and Tony Parkinson, e-Factor’s Estates and Performance Manager also noted how helpful Root2’s Interview Like a Pro Guide was in formulating a structured interviewing process. 


Root2 were over the moon to offer a ‘Root2 recruitment hand’ to the e-Factor Group. Having been active members of The Business Hive since establishing the company in 2015, Root2 Recruit’s Director, David, noted, “We were delighted to work with e-Factor on the positions for a one-off project. We have been active members of The Business Hive since establishing Root2 Recruit in 2015 and myself and fellow Director, Judy, have really enjoyed building relationships within the East-Midlands Lincolnshire area through being active members of The Hive.”

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Q: What did you like best about working with Root2?

T:  Root2 Recruit had a combination of very slick technology, combined with real world recruitment knowledge. I liked having all the background work done to filter suitable applicants.

Tim Maddinson – Business Support Advisor